May 8, 2018

BRONXCHESTER, NY - Visionworks, the official eyewear and eye care retailer of Little League® Baseball and Softball, will be helping to provide crucial field upgrades to Bronxchester (N.Y.) Little League this spring. The improvements will have a lasting impact for the entire community, where young baseball and softball players can come together and forge lifelong memories.

A special grant on behalf of Visionworks, executed with the assistance of the CBS EcoMedia team, will help to enhance the experiences that the players, volunteers, and families of Bronxchester Little League will have for years to come. The donation provides funding to be used for various renovations which includes upgrading the playing surface, refurbishing the infield, repairing the backstop, renovating the batter’s box, home plate, pitching mounds, and installing a new scoreboard. These widespread improvements provide a safer, more enjoyable experience for the more than 300 children currently participating in the Bronxchester Little League program.

“Local Little League programs like Bronxchester rely on community support and fundraising to help ensure that the optimal Little League experience can be provided for its players, families, and volunteers.” said Liz DiLullo Brown, Little League Vice President of Marketing and Communications. “Thanks to the generous support of Visionworks, Bronxchester Little League will now have the opportunity to offer its families a newly renovated field in time for the 2018 season.”

Visionworks joined the Bronxchester Little League to celebrate its Opening Day ceremony on Saturday, May 5. The event featured a special ribbon-cutting recognition as well as a full day of games and festivities.

“Visionworks is a proud supporter of Little League Baseball and Softball,” said Peter Bridgman, CEO of Visionworks. “We salute the incredible efforts of the volunteers who make up the heart and soul of local leagues across the nation. We hope this contribution enables Bronxchester Little League volunteers and players to safely enjoy America’s pastime.”

About Visionworks

Visionworks is a leading provider of eye care services with more than 700 optical retail stores in 40 states and the District of Columbia. Visionworks is committed to providing our customers with an exemplary and unrivaled shopping experience with high quality products and services at the best possible value. All of our stores offer the largest assortment of frames in the industry with over 1,500 unique pairs per store. This includes famous fashion brands, like Ray-Ban and Nike, as well as our own exclusive brand frames, like Salsa, Chelsea Morgan, and Robert Mitchel. Visionworks also sells eyeglasses and contact lenses online For more information about Visionworks, visit

About Little League®

Founded in 1939, Little League® Baseball and Softball is the world’s largest organized youth sports program, with nearly 2.4 million players and one million adult volunteers in every U.S. state and more than 80 other countries. During its nearly 80 years of existence, Little League has seen more than 40 million honored graduates, including public officials, professional athletes, award-winning artists, and a . Each year, millions of people follow the hard work, dedication, and sportsmanship that Little Leaguers® display at our seven baseball and softball World Series events, the premier tournaments in youth sports. For more information, visit, and follow Little League on Facebook (, Twitter (, and Instagram (

About CBS EcoMedia Inc.

Founded in 2001, EcoMedia’s mission is to harness the power of advertising to make tangible, quality of life improvements in communities nationwide. In 2010, after successfully partnering on a wide range of environmental projects, EcoMedia was acquired by CBS Corporation, exponentially scaling its reach across television, radio, interactive, and publishing media. Through EcoMedia's patent-pending advertising programs, national brands and local businesses provide millions of dollars in financial support to some of the nation's most effective nonprofit organizations, funding critical veterans’, education, health and wellness, and environmental projects nationwide. Please visit EcoMediaCBS.comto learn more, or follow our adventures on Facebook and Twitter.